Business Communications Final Exam Questions & Answers Essay

1. Briefly describe any mavin of the communication fabrics discussed in the textbook and/or lectureLasswells (1948) poseur describes communication as a one-way transmission of meanings. The model stages the who as the source, the what as the message, the how as the channel, the whom as the destination and the effect as the outcome.2. Describe three of the of the tests you coffin nail use to enable ethical decision-making be we rationalisingIdentify if you argon rationalising, that is justifying your reasons with excuses such as Everybody is doing itIts non contrabandThey did it to meIf I dont do it someone else bequeathThe well-to-do ruleTreat others as you would want to be treatedIf you wouldnt like a particular action or behaviour to come up to you, past dont do it to othersPublicity test by and by making a decision, it would then be publicised for anyone to see or read about such as family, friends etc. If you ar apt and confident in what you have done and do not th umb any guilt then it is a good test to use, if not, then the decision was not ethical.3. What is the role of I statements in the communication subprogram? Illustrate with an exampleI statements are a way of manage perceptions and letting others know how their behaviour is perceived and how it affects you. One of the most hard-hittingways to begin assertive statements is to say I feel when For example, the message may be I feel annoyed when you dont let me know you will be late. People can state their needs and wants with an I message. It shows their ad hominem involvement plus a willingness to share their feelings. It also lets them own their own reactions. 4. Identify and explain the three techniques of sight as outlined in the textbookThree techniquesRhetorical compoundFeatures-benefits mixAppeals to emotionRhetorical mixPersuasion involves careful physical body of arguments and a intermixture of the three types of rhetorical appeal. Good communicators have the ene rgy to use and combine the three types of appeal appropriate to the audience, subject payoff and background.logos, or the appeal to logic (price, variety, merchandise information) pathos, or the appeal to the emotions (entertainment latent of the website, sensory appeal by audio/visuals, intuitiveness of navigation and the extent to which the website can be personalised for users) ethos, or appeal to credibility (privacy and security, corporate motion picture and branding).Featuresbenefits mixThe featuresbenefits mix is a technique of persuasion that incorporates a mixture of a product or services features and benefits into the message to show the audience the real benefits. The message must stress the benefits in install to focus on the recipient roles need and enable the receiver to see the relevance of the features and benefits to them. The message has two essential componentsfeatures of a product or service, and a clear and concise illustration of how to apply these feat ures linkage of the features with the benefits to enable the receiver to understand whats in it for meAppeals to emotionAppeals to emotion are ideas targeted towards the emotions, needs or values that the reader or hearer is likely to care about. Fair appeals to emotion generate emotions based on facts and related to the issue. In contrast, unfair appeals to emotion generate emotions based on unsubstantiated claims and aroused by biased words rather than steadfast evidence or by fallacies such as red herrings or by personal attacks unrelated to the issue. Appeals to emotion balanced with logic carry fairly and ethically however, appeals to emotion are often misused each intentionally or unintentionally. When used improperly, emotional appeals offer a unreserved unthinking reaction rather than a reasoned argument and assure through prejudice, fear, embarrassment or other feelings rather than convince credibly. interpreter5. Define the concept of emotional acquaintance. Discu ss the role emotional intelligence plays in building relationships and improving performance at work.Define the abilities to fleck and regulate emotions in ourselves and others. Discuss Emotionally intelligent passel are responsive to others and able to use their own personal and social competence to express their expectations and values. Researchers have concluded that success is related to more than usual intelligence (IQ). Successful mint are emotionally intelligent. They have the personal and social competence to develop positive personal, social and work relationships, and to interact easily. Emotional intelligence influences organisational effectiveness in a number of areas employee recruitment and retention, development of talent, teamwork, employee commitment, morale and health, innovation, productivity, efficiency, sales, revenue, quality of service, customer loyalty, client or bookman outcomes.6. Briefly explain the difference between macro- kitchen-gardening and mic ro- ending including examples for eachThe macro-culture comprises all the arts, beliefs and institutions (legal,governmental, business, educational and social) that characterise an ethnic group, race or nation, while a narrower micro-culture exists at bottom the macro-culture. The micro-culture includes the characteristic attitudes and behavior operating within a group, an organisation or a nation.Macroculture usually consists of the culture which influences the majority of the peck. In United States, macroculture reflects to the traditions of western sandwich Europe.An example of a micro-culture could be the aboriginal community within the large Australian community.7. Describe the characteristics of Halls setting model of cultureHalls context model demonstrates that communication and culture are not only about words. Not just text, but context. It explains how context can be measured and that there are two extremes first gear and highHigh contextA culture in which the contex t of communicated messages is as important as the communicated message Low contextA culture in which the context of communicated messages is not as important as the communicated message itself8. Define the terms enculturation and acculturation and explain how they differ. furnish examples for each of the terms acculturation is the socialisation process that we go through as we learn about and adapt to our society Examplesunconscious (as we pull back and imitate the daily habits, speech patterns and roles of our parents from infancy) or deliberate (as we are taught particularized manners for greeting people, religious rites and rituals, and reading the Bible, Koran, Torah or other literature). refinement is the process of cultural adjustment and adaptation people experience as they move from one culture to another.ExampleAdopting a cultures values, symbols and behaviour.Moving to another country and adapting to their customs whilst maintaining your traditions from back home. Dif ferEnculturation and Acculturation both involve adapting to society however acculturation is not an unconscious or deliberate process and mainly occurs when introduced to a rising culture or environment. 9. What is cultural diversity? Why is it important for people to study diversity as they prepare to enter their career? heathenish diversity is the variety of human societies or cultures in a circumstantial region, or in the world as a whole. It is important that people study diversity as they prepare to enter their career because people can then accommodate differences in the background, perspectives and family responsibilities of other employees, and gather experience from the diversity of perspectives to generate new ideas and ways of doing things. It is also important, as they will already have acknowledged that the workplace is diverse and also take to be other colleagues of their customs and cultural beliefs. This in turn prevents any form of discrimination, and judgement. 10. Hofstedes fivedimensional model of culture has substantial possible for aiding our understanding of individual cultures and for comparing cultures. What are the five dimensions in the model? Briefly explain any one of the dimensions.Five DimensionsPower infiniteUncertainty AvoidanceIndividualism vs. CollectivismMasculinity vs. Femininity long vs. Short-Term OrientationUncertainty AvoidanceDefines the extent to which members of a culture feel nervous about, or arethreatened by, situations they perceive as ambiguous, unclear or unstructured.People in high-uncertainty culturesAre risk unwillingMaintain strict codes of behaviourEstablish more formal rules bunk to be resistant to change.People in low-uncertainty culturesTake more risks pack fewer structuresAre more informal and relaxedAre willing to deport change.